IKEA: Using Store Design to Influence Purchase Decisions, by Morff

Retail store design is a marketing area that is regarded as a component of the store’s entire brand identity. To generate a specific appeal, a good retail store design considers visual merchandising…

IKEA: Using Store Design to Influence Purchase Decisions, by Morff

IKEA: Using Store Design to Influence Purchase Decisions, by Morff

What is the IKEA Effect?

Circular business model lessons from IKEA, REI and Eileen Fisher

How IKEA Can Teach You to Design a Better Purchasing Process

Dose 36: [Case Study] How Psychology Helps IKEA Build an Unforgettable Store

The Ikea Purchase Experience. People love Ikea, the blue giant with…, by Spandana

The Success Story of IKEA: Furnishing Your Favorite Place

What is the IKEA Effect?

How Ikea tricks you into buying more stuff - The Hustle

IKEA: Using Store Design to Influence Purchase Decisions, by Morff

How Ikea tricks you into buying more stuff - The Hustle