A story of design: The TAG Heuer Carrera Three Hands, Chapter One

Despite the TAG Heuer Carrera being a resounding success, the Maison has never rested on its laurels. The Swiss avant-garde brand, eager to deliver product advancement, has recently revisited the model and refined numerous constituent parts.Recently, I had the opportunity to chat with Guy Bove, TAG Heuer's Creative Product Director, and learn where the brand has made changes and the rationale behind such modifications.

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A story of design: The TAG Heuer Carrera Three Hands, Chapter One

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