Experimentation roll out

METRO Digital, the IT unit of Metro AG, had the goal to evolve a data-driven and user-centered product development process for its international platforms and online shops.

Feature Flag, Rollout or A/B test? - Optimizely

Statsig The most powerful experimentation platform

The Experimentation Gap. How statistical decision making has…, by Davis Treybig

Spotify's New Experimentation Platform (Part 1) - Spotify Engineering : Spotify Engineering

Establishing a Product Analytics Culture for Data-Informed Decisions — Eightify

Maximizing promotion strategy with business experimentation

Hold-Out Groups: Gold Standard for Testing—or False Idol?

Guidelines for Experiment Launches and Ramp-ups at Medium

AB Testing and Progressive Rollouts — seldon-core documentation

Amplitude Experiment: A/B testing & Product Experimentation Platform