A Closer Look at the Rebranding of Coca-Cola Zero
![A Closer Look at the Rebranding of Coca-Cola Zero](https://858343.fs1.hubspotusercontent-na1.net/hub/858343/hubfs/Coca-Cola%20zero%20sugar%20can.jpg?width=1000&height=667&name=Coca-Cola%20zero%20sugar%20can.jpg)
Coke Zero Being Rebranded As People Don't Know It Doesn't Contain Sugar
![](https://admin.itsnicethat.com/images/CIdyrWOnT-2y09B133CRYvOQL88=/112452/format-webp%7Cwidth-2880/5a5634da7fa44cfef400049d.jpg)
Diet Coke is given a new look that aspires to be more gender neutral and diverse
![](https://cached.imagescaler.hbpl.co.uk/resize/scaleWidth/743/cached.offlinehbpl.hbpl.co.uk/news/OMC/ZeroCoke-20160419114728246.gif)
Coke Zero gets new name and new taste in £10m 'classic Coke' relaunch
![](https://dg6qn11ynnp6a.cloudfront.net/wp-content/uploads/2018/01/10172624/DietCoke_FullWidth_B.jpg)
Diet Coke Announces Brand Revamp
![](https://s3-prod.adage.com/s3fs-public/styles/1200x630/public/355ml_Cans_OneBrand_lineup.png)
Coca-Cola Unveils New Global Packaging
![](https://s3-prod.adage.com/s3fs-public/aluminumbottleCCZS20170726.jpg)
Coca-Cola Axes Coke Zero for 'Coca-Cola Zero Sugar
![](https://i0.wp.com/www.printmag.com/wp-content/uploads/2021/04/fdcd5a_473592cfd379455e8fa8279fb3c12728mv2.jpg?resize=750%2C750&quality=89&ssl=1)
Coca-Cola Redesigns For First Time Since 2016 – PRINT Magazine
![](https://marketingweek.imgix.net/content/uploads/2015/03/Good-Things-Come-In-Fours-WIP-Ad-Image.jpg)
Coca-Cola moves to 'One Brand' strategy, scrapping individual brand campaigns
Rebrand or New Brand?
![](https://eu-images.contentstack.com/v3/assets/blt7a82e963f79cc4ec/blt816b1834e8805e82/64b548ea9b145450ebbbbf47/zero_20sugar_20soda.jpg?width=850&auto=webp&quality=95&format=jpg&disable=upscale)
Beverage manufacturers rebrand diet soda as zero sugar
![](https://sportshub.cbsistatic.com/i/2022/01/18/40ae5440-205e-499f-9045-b0b8a2d429e4/vanilla-20oz-bottle-wet.png?auto=webp&width=5000&height=5000&crop=1:1,smart)
Coca-Cola Reveals Major Rebrand For Entire Line Of Drinks
![](https://firefly-uk.com/wp-content/uploads/2018/09/santa-cola.jpg)
Firefly Journal: What's this Coke Zero rebrand all about then?
![](https://images.fastcompany.net/image/upload/w_596,c_limit,q_auto:best,f_auto/fc/3043308-inline-i-1-every-type-of-coke-may-soon-share-the-iconic-red-branding.jpg)
Coke Experiments With New Universal Branding [Updated]
![](https://media.cnn.com/api/v1/images/stellar/prod/210712110728-20210712-coca-cola-zero-split.jpg?q=w_3200,h_1800,x_0,y_0,c_fill)
Coke is giving one of its most popular drinks a makeover
![](https://www.duetsblog.com/files/2017/10/CokeZeroSugar.jpg)
Coke Opening ZERO Genericness Floodgates?